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Beginners SEO Guide to Understand and Implement

SEO (Search Engine Optimization) is an activity to improve the volume and quality of traffic of a website from search engines through various techniques. In other words, SEO is the strategies that can be done by bloggers or web developers to make their sites easy to find in search engines
search engine optimization
So, do you have a website and requires a lot of visitors in the long term? If yes, you must know the basic SEO. But beginners are usually afraid to SEO. This is because you will meet new terms and techniques are not taught in school age. As a result, some people think SEO is strange stuff.

Take it easy ... In this free guide you will learn SEO for beginners. From zero.

You currently have not the slightest clue about SEO, at the end of the chapter will understand how to apply them to your website. Meanwhile, if you understand at a glance, you will be able to explore SEO. All of this in a matter of hours.

Why SEO? Why search engines?

When in need of information from the internet, what do you use to find the information ?
Google ? or Bing ?

If you are already familiar with the digital world, certainly no stranger to both. Yes, both the website is search engine or search engine.

Not just those who use the website. But billions of people from all over the world. Everything is searching for information using a machine looking for. That is why search engines are able to bring more people to your website.

There is more…
The search engine directs visitors with high quality. If you sell products / services on the website, so people from the search engines who will most likely buy. Even the quality of its traffic is the second largest (after the email).

Therefore digital marketers often use SEO techniques in its marketing strategy. So in conclusion, you have to learn SEO because :
  1. The volume of visitors from search engines is the most
  2. The quality of visitors from search engines is the best number 2

Do you need to understand SEO? 

In short: do not have to. Well you know ...

Indeed, the statements above as requiring all website owners to apply SEO as so great. But not everyone / website need SEO.

This is because not all websites require visitors from the search engines. There are the types of websites that it is not effective when utilizing SEO as its main strategy.

Here's the point ...
Search engines such as Google displays a list of websites according to the keywords entered by humans. This means that you will only get visitors if the keyword that you want is also wanted by others. Try to imagine niche this website:
  • Humor / entertainment
  • Personal blog
  • Fiction
Very rare ... there is not even looking for the content of the website as above through the search engine. Therefore they are not the main marketing strategy SEO, social media marketing but for example ... or a paid ad, or otherwise.

Again, remember:
If the type of your website was never searched through the search engines, then you do not need to master SEO.

Instead,
You need to learn SEO and apply it to the website if you are a:
  1. Professional blogger
  2. Business website owners
  3. Affiliate and CPA marketer
  4. The owner of an online store
  5. Web-based software developers
  6. Professionals who use the website to build a reputation
  7. Professionals who have an online portfolio
  8. Sellers products / services via the Internet
  9. Employers who want to do online marketing
Those include the above categories must understand SEO, minimal basics. The reason is because the prospective customer, customer, and they are many users who use search engines. SEO techniques can be a major factor in his success.

Are you including 9 categories above ?
Continue heading of chapter 1, because maybe this SEO guide could be the first step of your success. The seventh chapter contains the essence of SEO will continue to be relevant for life time.

Chapter 1

The Basic Concept of SEO

Chapter should be read to form an understanding of how search engines work. Here you will understand what is needed by the search engine of your website.

Chapter 2

On-page SEO

This chapter discusses the notion of optimization for web pages, on-page SEO. You will learn what factors in your pages makes you rank in search results is increasing and how they apply to your website.

Chapter 3

Research Keywords

Keywords are the most important thing in SEO. All the people who do a search on search engines using keywords definitely. Therefore as an SEO practitioner you must be careful in finding and using the keywords into your website.

Chapter 4

SEO and Content Marketing

Content marketing is often regarded as modern SEO. This is because most people who use the search engine intends to search for content. That's why to be successful in SEO you need to know the principles of content marketing.

Chapter 5

Off-page SEO

If onpage SEO means optimizing on the web page, then off-page SEO means optimizing external websites. In other words, you will learn how to build the popularity of that other person and the search engines know your website.

Chapter 6

Link Building

One off-page optimization is a strategy to get links from other websites to the website, the term backlink. In this chapter 10 link building techniques that you can do to improve the ranking of a website.

Chapter 7

Assess The Performance SEO

Are you already successful SEO? Or even failed? What can still be improved? Or has a maximum? To answer all these questions, you need to assess the performance of SEO.
Read Chapter 7

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